Instead of writing a new article today I found this post from the BBC to be a good read. With social media being such a huge part of our lives and now with all the live video apps including Facebook live it is going to...
We are days away from 2017.. So what is in store for us in the world of digital marketing? Display advertising likely to move towards video marketing (great when done well) or native advertising. Pokémon Go was a huge hit this year, but there hasn't been much follow-up in...
Help grow your audience and customer base, but first you need to understand social media marketing fundamentals. Follow these tips to expand your customers, your brand, and most importantly your profits. Listen Know your audience and what they are posting in online content. You should be listening...
Do you use Instagram to market your business? Do you want to take your Instagram marketing to another level? Then you should consider these easy steps. Embed Your Instagram Feed for More Visibility One of the easier things to do is to embed your Instagram feed on your...
Instagram can help you build awareness, boost engagement, and drive traffic to your business. Use Appealing Photos: Instagram users look and respond to captivating, and creative photos. Using creative images can help boost engagement, and if you’re a local business, they can drive customers to your location. Use Instagram...
It seems Facebook is now getting in the game with Periscope and MeerKat to live stream your life. The company announced last Thursday that it wants to extend live streaming to the rest of the world over the next few weeks. Facebook product manager Vadim Lavrusik also said in...
I have been doing freelance / contract work for a couple years and as I try and get back into the game of a full time job I have noticed something that seems to be a real issue, and what I consider to be unprofessional....
Content marketing is extremely important to your business. It can create amazing results if it is done correctly. Map out your plan, and adjust it as necessary. Content marketing is more than just writing a blog for your website. You should also think about inforgraphics, vlogs...
You're starting a business, needing to raise money for a fundraiser or increase sales, social media helps make that pretty easy. The key is to know the best approach to reach the most people on a shoestring budget. This is just an outline of the basic...
What does your logo say about your business? Different colors are associated with different feelings. Green conveys organic growth, the earth, nature, or feelings of caring. Meanwhile, black communicates feelings of sophistication, authority or seduction. Not convinced? Consider the green logo for Starbucks or Greenpeace...
